Surfing trends has never been easier. But it’s only for fast movers
Recently, OpenClaw blew up, and instantly a whole micro‑economy appeared on top of it.
In a few weeks, dozens of tools launched that do one thing: remove friction for people who already want OpenClaw.
You’re just saying: “You like this thing? Here’s a way to get it faster, easier, safer.”
That’s why the money comes in stupidly fast when you hit it right. Marclou with trust MRR even created a “special category”:
SimpleClaw: “one‑click OpenClaw instance in under 1 minute” – $36,526 total revenue.
setupclaw: “we install OpenClaw for you” – $23,388 total revenue.
ClawWrapper: “ship your OpenClaw wrapper faster” – $13,234 total revenue.
Agent 37: “create and manage your OpenClaw agents” – $8,550 total revenue.
None of these are reinventing AI. They’re packaging OpenClaw for specific people, channels, and use cases.
lil break, I’d love to see what people build here, just reply and I’ll check it out !
The pattern: build on top
This is the same playbook I talked about in my very first email
You didn’t need to create Slack; you just needed to ride Slack’s existing demand.
OpenClaw is the same story, just louder and faster:
The audience is already obsessed and highly qualified.
The distribution is built‑in: X threads, Discords, Telegram groups, newsletters. You have communities = qualified leads being created everywhere.
The product gets shared inside the community if it actually removes pain.
You don’t need to “educate the market.”
You need to say: “If you already love OpenClaw, here’s how to save 2 hours and 10 headaches.”
Moving fast is the whole game
The scary thing: this edge decays in weeks now, not years. I’m not saying it’s dead, you can still build on it but the first movers take profit of the hype making insane revenue.
I read this sometimes to keep myself updated with AI stuff :
Become An AI Expert In Just 5 Minutes
If you’re a decision maker at your company, you need to be on the bleeding edge of, well, everything. But before you go signing up for seminars, conferences, lunch ‘n learns, and all that jazz, just know there’s a far better (and simpler) way: Subscribing to The Deep View.
This daily newsletter condenses everything you need to know about the latest and greatest AI developments into a 5-minute read. Squeeze it into your morning coffee break and before you know it, you’ll be an expert too.
Subscribe right here. It’s totally free, wildly informative, and trusted by 600,000+ readers at Google, Meta, Microsoft, and beyond.
What should you do?
Building on top of an existing tool and its already obsessed audience. It’s a cheat code compared to starting from zero. When people already want OpenClaw (or Slack, or whatever popular app), all you have to do is remove friction for a group that’s pre‑sold and highly qualified.
But the real multiplier is being early. Not “idea‑early,” but shipped‑early: qualified fast movers who put something real in front of users. That’s when simple offers like “we set it up for you,” “we host it for you,” or “we connect it to X for you” turn into real revenue instead of waitlists.
In the end, this game isn’t about collecting signups and screenshots for X. It’s about cash hitting your Stripe account because you shipped a small, obvious thing faster than most people were willing to move.
if you build something off this email, send me the link. Happy to support your launch.
See you Thursday. Jeremy